"Cheap" is a word with a variety of connotations and definitions. It can simply mean "low in price" - but isn't an inherently comparative word like 'bargain' or 'value'. It can also be used as a synonym for poor quality. As such, it isn't a word we tend to associate with our products.
That's not to say we don't sell on price - we do. But when we get phone calls asking as to price match certain other online suppliers of business cards we have to explain the reasons we don't compete on price with them. To my mind it's a bit like strolling into a Ferrari dealership and asking them to price-match Ford. We're confident that when you compare like-for-like, we represent the best value for money. Great templates printed onto a thick 400gsm board - not 'cheap' but certainly a bargain.
If you want to make a good impression with your business cards, price should be your third consideration. First should be the design, second the quality of the print and card and thirdly the price. If you consider all three factors, I think you'll find Goodprint are the cheapest out there!
That's not to say we don't sell on price - we do. But when we get phone calls asking as to price match certain other online suppliers of business cards we have to explain the reasons we don't compete on price with them. To my mind it's a bit like strolling into a Ferrari dealership and asking them to price-match Ford. We're confident that when you compare like-for-like, we represent the best value for money. Great templates printed onto a thick 400gsm board - not 'cheap' but certainly a bargain.
If you want to make a good impression with your business cards, price should be your third consideration. First should be the design, second the quality of the print and card and thirdly the price. If you consider all three factors, I think you'll find Goodprint are the cheapest out there!
Categories: Products, Opinion pieces
